Creating EMOTIONAL CONNECTIONS with audiences to CHANGE behavior and IMPROVE quality of life.
ADVANCING PUBLIC HEALTH
For Image One, promoting health, wellness, and disease prevention is core to our mission. We understand the critical role that effective communications plays in reducing disparities and improving lives.
Our health services are rooted in evidence-based research, science, and social marketing theory.
Our staff have worked with leading government agencies and nonprofits to tackle tough health challenges, including:
- Youth and Teen Substance Use
- Drunk Driving
- Seat Belt Use
- Diabetes Control and Prevention
- Flu Vaccination
- Bullying Prevention
- Suicide Prevention
- Oral Health
Our Health Communications Services include:
- Research and Evaluation
- Branding and Messaging
- Social Marketing
- Health Literacy
- Cultural Marketing
- Disease Awareness
Our Health Communications Insights include:
Promoting American Heart Month
Social Marketing for Lasting Change
We see a world enriched by engagement, understanding and communication. Our experts use proven social marketing strategies and tactics to change lives and transform communities.
Our social marketing services and health interventions are focused on influencing decisions and creating lasting behavioral change. We connect with people where they live, work, pray and play.
Image One PR’s social marketing practice employs science-based theories and models, including social cognitive theory and the health belief model.
- Research and Testing
- Product Design
- Campaign Planning & Engagement
- Message Development
- Media Relations
- Grassroots Partnership Engagement
Cultural Marketing for a Diverse World
By 2050, the racial and ethnic minority populations of the United States will surpass 50 percent, according to the U.S. Census.
As a result, organizations will be challenged to meet growing needs and demands for this demographic shift. Taking a multicultural approach to communication will help your organization remain relevant. Cultural competency is central to changing behavior, inspiring action, and connecting with people in their everyday environment.
Image One PR’s cultural marketing practice customizes messaging, communications products and outreach strategies based on audience insights and experience working with diverse populations on an individual and community level.
Learn more about our multicultural communications approach in: